RESTAURANTES E MENU KIDS: FATORES DETERMINANTES DAS ESCOLHAS
FATORES DETERMINANTES DAS ESCOLHAS
RESTAURANTS AND KIDS MENU: DETERMINING FACTORS OF THE CHOICES
DETERMINING FACTORS OF THE CHOICES
DOI:
https://doi.org/10.18066/revistaunivap.v29i62.4436
Abstract
In the global context, marked by overweight and obesity in childhood, the problem of the consumption of meals and snacks out of home by children is of great importance. In Brazil, there are few studies tracing the food consumption of children out of home, the choices of the places and what will be eaten, and the nutritional quality of these meals. The present work aimed at evaluating the factors that influence the choice of establishments and children's menu in restaurants. The research was developed based on the cross-sectional study with a qualitative approach, using a convenience sample of 100 people, comprising 50 adults and 50 children, in the year 2020. Children below 7 years old and above 10 years old were excluded. The data survey was performed using online collection, using the form from Google Forms. The answers to the forms were automatically grouped and tabulated into a spreadsheet, also inside the Google structure. The choice of the kids menu was mostly performed by the adults, being 4% superior to the children's decision power. Child's preference was the main factor in the choice of the kids menu, followed by food quality. Hygiene and cleaning expressed the greatest relevance in the choice of the food establishment by the adults. The understanding of the Brazilian reality regarding infant feeding is a subject still little studied in Brazil, and further investments on research regarding this topic are necessary
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References
Abreu, E. S., Spinelli, M. G. N. & Pinto, A. M. de S. (2019). Gestão de Unidades de Alimentação e Nutrição um modo de fazer (7. ed.). Metha.
Anzman-Frasca, S., Dawes, F., Sliwa, S., Dolan, P. R., Nelson, M. E., Washburn, K., & Economos, C. D. (2014). Healthier side dishes at restaurants: an analysis of children's perspectives, menu content, and energy impacts. The international journal of behavioral nutrition and physical activity, 11, 81. https://doi.org/10.1186/1479-5868-11-81
Anzman-Frasca, S., Folta, S. C., Glenn, M. E., Jones-Mueller, A., Lynskey, V. M., Patel, A. A., Tse, L. L., & Lopez, N. V. (2017). Healthier Children's Meals in Restaurants: An Exploratory Study to Inform Approaches That Are Acceptable Across Stakeholders. Journal of nutrition education and behavior, 49(4), 285–295.e1. https://doi.org/10.1016/j.jneb.2016.11.009
Batada, A., Bruening, M., Marchlewicz, E. H., Story, M., & Wootan, M. G. (2012). Poor nutrition on the menu: Children's meals at America's top chain restaurants. Childhood Obesity, 8(3), 251-254. https://doi.org/10.1089/chi.2012.0016
Bleil, S. I. (2017). O Padrão Alimentar Ocidental: Considerações Sobre a Mudança de Hábitos no Brasil. Cadernos de Debate, (6), 1-25.
Bost, K. K., Wiley, A. R., Fiese, B., Hammons, A., Mcbride, B., Harrison, K., Donovan, S., Grigsby-Toussaint, D., Kim, J., Liechty, J., & Teran-Garcia, M. (2014). Associations between adult attachment style, emotion regulation, and preschool children's food consumption. Journal of Developmental and Behavioral Pediatrics, 35(1), 50-61. https://doi.org/10.1097/01.DBP.0000439103.29889.18
Squadra. Brasil Trend Foods. 2020: Tendências brasileiras da alimentação! https://www.scuadra.com.br/blog/brasil-trend-foods-2020-tendencias-brasileiras-da-alimentacao/
Associação Brasileira de Agências de Publicidade. (2013). Cartilha: As leis, a publicidade e as crianças. http://www.somostodosresponsaveis.com.br/cartilhas/
Cohen, D. A. & Bhatia, R. (2012). Nutrition standards for away-from-home foods in the USA. Obesity reviews: an official journal of the International Association for the Study of Obesity, 13(7), 618–629. https://doi.org/10.1111/j.1467-789X.2012.00983.x
De Donato, D. R. (2009) Restaurante por quilo: uma área a ser abordada. Metha.
Deierlein, A. L., Peat, K., & Claudio, L. (2015). Comparison of the nutrient content of children’s menu items at US restaurant chains, 2010–2014. Nutrition journal, 14(1), 1-7.
Diez Garcia, R. W. (2003). Reflexos da globalização na cultura alimentar: considerações sobre as mudanças na alimentação urbana. Revista de Nutrição, 16(4),483-492.
Duarte, C. B., Spinelli, M. G. N., & Matias, A. C. G. (2022). Avaliação da qualidade do menu infantil em restaurantes de shoppings centers. Rev. Paul. Pediatr., 40. https://doi.org/10.1590/1984-0462/2022/40/2020429
Fonseca, A. B., Souza, S. N. de, Frozi, D. S., & Pereira, R. Al. (2011). Modernidade alimentar e consumo de alimentos: contribuições sócio-antropológicas para a pesquisa em nutrição. Ciência & Saúde Coletiva, 16(9), 3853-3862.
Góes, J. Â. W. (2008). Hábitos Alimentares: Globalização ou Diversidade. In. M. C. S. Freitas, G. A. V. Fontes, & N. Oliveria (orgs). Escritas e Narrativas sobre alimentação e cultura. (pp. 375-404). Edufba.
Ho, D. E., Mbonu, O., McDonough, A., & Pottash, R. (2020). Menu labeling, calories, and nutrient density: evidence from chain restaurants. PloS one, 15(5), e0232656. https://doi.org/10.1371/journal.pone.0232656
Instituto Brasileiro de Geografia e Estatística. (2003). Pesquisa de Orçamentos Familiares: Despesas, rendimentos e condições de vida.
Instituto Brasileiro de Geografia e Estatística. (2019). Pesquisa de Orçamentos Familiares 2017-2018 – POF.
Jomori, M. M., da Costa Proença, R. P., & Calvo, M. C. M. (2008). Determinantes de escolha alimentar. Revista De Nutrição, 21(1), 63–73. https://doi.org/10.1590/S1415-52732008000100007
Kopruszynski, C.P., & Marin, F.A. (2012). Alimentação humana, passado, presente e futuro. https://www1.ibb.unesp.br/Home/Secoes/SecaodeApoioEnsinoPesquisaExtensao-SAEPE/10a-semana---texto-agente.pdf
Krukowski, R. A., Eddings, K., & West, D. S. (2011). The children's menu assessment: development, evaluation, and relevance of a tool for evaluating children's menus. Journal of the American Dietetic Association, 111(6), 884–888. https://doi.org/10.1016/j.jada.2011.03.018
Lee-Kwan, S. H., Park, S., Maynard, L. & Blanck, H. M. (2018). Um menu, por favor: os pais querem porções do tamanho certo e acessíveis para seus filhos em restaurantes. Clin Nutr Res. 7(4), 241-247.
Levy-Costa, R. B., Sichieri, R., Pontes, Nézio S., & Monteiro, C. A. (2005). Disponibilidade domiciliar de alimentos no Brasil: distribuição e evolução (1974-2003). Rev. Saúde Pública, 39(4), 530-540.
Loewenstein, G., Price, J., & Volpp, K. (2016). Habit formation in children: Evidence from incentives for healthy eating. Journal of health economics, 45, 47–54. https://doi.org/10.1016/j.jhealeco.2015.11.004
Lopez, N. V., Folta, S. C., Glenn, M. E., Lynskey, V. M., Patel, A. A., & Anzman-Frasca, S. (2017). Promoting healthier children's meals at quick-service and full-service restaurants: Results from a pilot and feasibility study. Appetite, 117, 91–97. https://doi.org/10.1016/j.appet.2017.06.015
McAlister, A. R., & Cornwell, T. B. (2012). Collectible Toys as Marketing Tools: Understanding Preschool Children’s Responses to Foods Paired with Premiums. Journal of Public Policy & Marketing, 31(2), 195–205. https://doi.org/10.1509/jppm.10.067
Moran, A. J., Block, J. P., Goshev, S. G., Bleich, S. N., & Roberto, C. A. (2017). Trends in Nutrient Content of Children's Menu Items in U.S. Chain Restaurants. American journal of preventive medicine, 52(3), 284–291. https://doi.org/10.1016/j.amepre.2016.11.007
Moreira, S. A. (2010). Alimentação e comensalidade: aspectos históricos e antropológicos. Ciência e Cultura, 62(4), 23-26. http://cienciaecultura.bvs.br/scielo.php?script=sci_arttext&pid=S0009-67252010000400009&lng=en&tlng=pt
Mueller, M. P., Wilde, P., Folta, S. C., Anzman-Frasca, S., & Economos, C. D. (2019). Availability of Healthier Children's Menu Items in the Top Selling Quick Service Restaurant Chains (2004-2015). American journal of public health, 109(2), 267–269. https://doi.org/10.2105/AJPH.2018.304800
Piasetzki, C. T. da R., Boff, E. T. de O., & Battisti, I. D. E. (2020). Influência da família na formação dos hábitos alimentares e estilos de vida na infância. Revista Contexto & Saúde, 20(41), 13–24. https://doi.org/10.21527/2176-7114.2020.41.13-24
Pinto, D. C., Viegas, C. A. C. L., & Rocha, A. M. C. N. D. (2021). Quality of kids’ meals in fast-food restaurants: the nutritional content is not enough for an informed choice. Revista de Nutrição, 34. https://doi.org/10.1590/1678-9865202134e200234
Política Nacional de Alimentação e Nutrição. (2020). Painel da obesidade infantil. https://sage.saude.gov.br/paineis/obesidade_infantil/painel_iframe1.php?idPagina=250%C2%A0
Queiroz, P. W. V. de, & Coelho, A. B. (2017). Alimentação fora de casa: uma investigação sobre os determinantes da decisão de consumo dos domicílios brasileiros. Análise Econômica, 35(67). https://doi.org/10.22456/2176-5456.57132
Ramalho, C., Sampaio, M., Rocha, N., & Poínhos, R. (2016). Neofobia alimentar em crianças do 1.º ciclo e seus cuidadores. Acta Port Nutr, Porto, (7), 10-13.
Ramos, M., & Stein, L. M. (2000). Desenvolvimento do comportamento alimentar infantil. Jornal de pediatria, 76(3), 229-237.
Rossi, A., Moreira, E. A. M., & Rauen, M. S. (2008). Determinantes do comportamento alimentar: uma revisão com enfoque na família. Revista de Nutrição, 21(6), 739-748. https://doi.org/10.1590/S1415-52732008000600012
Serrano, E. L.; Jedda, V. B. (2009). Comparation of Fast-Food and Non-Fast-Food Children’s Items. J. Nutr. Educ. Behav. 41(2), p. 132-137.
Silva, N., Monteiro, M., & Pinto, A. (2021). Avaliação da qualidade dos menus infantis em restaurantes comerciais frente à nova classificação dos alimentos do guia alimentar para a população brasileira. Demetra: Alimentação, Nutrição & Saúde, 16, e59748. https://doi.org/10.12957/demetra.2021.59748
Sliwa, S., Anzman-Frasca, S., Lynskey, V., Washburn, K., & Economos, C. (2016). Assessing the Availability of Healthier Children's Meals at Leading Quick-Service and Full-Service Restaurants. Journal of nutrition education and behavior, 48(4), 242–9.e1. https://doi.org/10.1016/j.jneb.2016.01.004
Vercammen, K. A., Frelier, J. M., Moran, A. J., Dunn, C. G., Musicus, A. A., Wolfson, J. A., & Bleich, S. N. (2019). Calorie and nutrient profile of combination meals at US fast food and fast casual restaurants. American journal of preventive medicine, 57(3), e77-e85.
Yang, Y. T., & Benjamin-Neelon, S. E. (2019). Recent progress in children's meals law in restaurants in Baltimore City and California State: Making a healthy beverage option the default choice. Preventive Medicine, (123), 160-162.
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2023-05-12
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Gonçalves de Campos Pivetta, R., Carvalheiro Guerra Matias, A., & Neumann Spinelli, M. G. (2023). RESTAURANTS AND KIDS MENU: DETERMINING FACTORS OF THE CHOICES. Revista Univap, 29(62). https://doi.org/10.18066/revistaunivap.v29i62.4436
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Copyright (c) 2023 Revista Univap
This work is licensed under a Creative Commons Attribution 4.0 International License.
This work is licensed under a Creative Commons Attribution 4.0 International.
This license allows others to distribute, remix, tweak, and build upon your work, even commercially, as long as they credit you for the original creation.
http://creativecommons.org/licenses/by/4.0/legalcode
DOI:
https://doi.org/10.18066/revistaunivap.v29i62.4436Abstract
In the global context, marked by overweight and obesity in childhood, the problem of the consumption of meals and snacks out of home by children is of great importance. In Brazil, there are few studies tracing the food consumption of children out of home, the choices of the places and what will be eaten, and the nutritional quality of these meals. The present work aimed at evaluating the factors that influence the choice of establishments and children's menu in restaurants. The research was developed based on the cross-sectional study with a qualitative approach, using a convenience sample of 100 people, comprising 50 adults and 50 children, in the year 2020. Children below 7 years old and above 10 years old were excluded. The data survey was performed using online collection, using the form from Google Forms. The answers to the forms were automatically grouped and tabulated into a spreadsheet, also inside the Google structure. The choice of the kids menu was mostly performed by the adults, being 4% superior to the children's decision power. Child's preference was the main factor in the choice of the kids menu, followed by food quality. Hygiene and cleaning expressed the greatest relevance in the choice of the food establishment by the adults. The understanding of the Brazilian reality regarding infant feeding is a subject still little studied in Brazil, and further investments on research regarding this topic are necessary
Downloads
References
Abreu, E. S., Spinelli, M. G. N. & Pinto, A. M. de S. (2019). Gestão de Unidades de Alimentação e Nutrição um modo de fazer (7. ed.). Metha.
Anzman-Frasca, S., Dawes, F., Sliwa, S., Dolan, P. R., Nelson, M. E., Washburn, K., & Economos, C. D. (2014). Healthier side dishes at restaurants: an analysis of children's perspectives, menu content, and energy impacts. The international journal of behavioral nutrition and physical activity, 11, 81. https://doi.org/10.1186/1479-5868-11-81
Anzman-Frasca, S., Folta, S. C., Glenn, M. E., Jones-Mueller, A., Lynskey, V. M., Patel, A. A., Tse, L. L., & Lopez, N. V. (2017). Healthier Children's Meals in Restaurants: An Exploratory Study to Inform Approaches That Are Acceptable Across Stakeholders. Journal of nutrition education and behavior, 49(4), 285–295.e1. https://doi.org/10.1016/j.jneb.2016.11.009
Batada, A., Bruening, M., Marchlewicz, E. H., Story, M., & Wootan, M. G. (2012). Poor nutrition on the menu: Children's meals at America's top chain restaurants. Childhood Obesity, 8(3), 251-254. https://doi.org/10.1089/chi.2012.0016
Bleil, S. I. (2017). O Padrão Alimentar Ocidental: Considerações Sobre a Mudança de Hábitos no Brasil. Cadernos de Debate, (6), 1-25.
Bost, K. K., Wiley, A. R., Fiese, B., Hammons, A., Mcbride, B., Harrison, K., Donovan, S., Grigsby-Toussaint, D., Kim, J., Liechty, J., & Teran-Garcia, M. (2014). Associations between adult attachment style, emotion regulation, and preschool children's food consumption. Journal of Developmental and Behavioral Pediatrics, 35(1), 50-61. https://doi.org/10.1097/01.DBP.0000439103.29889.18
Squadra. Brasil Trend Foods. 2020: Tendências brasileiras da alimentação! https://www.scuadra.com.br/blog/brasil-trend-foods-2020-tendencias-brasileiras-da-alimentacao/
Associação Brasileira de Agências de Publicidade. (2013). Cartilha: As leis, a publicidade e as crianças. http://www.somostodosresponsaveis.com.br/cartilhas/
Cohen, D. A. & Bhatia, R. (2012). Nutrition standards for away-from-home foods in the USA. Obesity reviews: an official journal of the International Association for the Study of Obesity, 13(7), 618–629. https://doi.org/10.1111/j.1467-789X.2012.00983.x
De Donato, D. R. (2009) Restaurante por quilo: uma área a ser abordada. Metha.
Deierlein, A. L., Peat, K., & Claudio, L. (2015). Comparison of the nutrient content of children’s menu items at US restaurant chains, 2010–2014. Nutrition journal, 14(1), 1-7.
Diez Garcia, R. W. (2003). Reflexos da globalização na cultura alimentar: considerações sobre as mudanças na alimentação urbana. Revista de Nutrição, 16(4),483-492.
Duarte, C. B., Spinelli, M. G. N., & Matias, A. C. G. (2022). Avaliação da qualidade do menu infantil em restaurantes de shoppings centers. Rev. Paul. Pediatr., 40. https://doi.org/10.1590/1984-0462/2022/40/2020429
Fonseca, A. B., Souza, S. N. de, Frozi, D. S., & Pereira, R. Al. (2011). Modernidade alimentar e consumo de alimentos: contribuições sócio-antropológicas para a pesquisa em nutrição. Ciência & Saúde Coletiva, 16(9), 3853-3862.
Góes, J. Â. W. (2008). Hábitos Alimentares: Globalização ou Diversidade. In. M. C. S. Freitas, G. A. V. Fontes, & N. Oliveria (orgs). Escritas e Narrativas sobre alimentação e cultura. (pp. 375-404). Edufba.
Ho, D. E., Mbonu, O., McDonough, A., & Pottash, R. (2020). Menu labeling, calories, and nutrient density: evidence from chain restaurants. PloS one, 15(5), e0232656. https://doi.org/10.1371/journal.pone.0232656
Instituto Brasileiro de Geografia e Estatística. (2003). Pesquisa de Orçamentos Familiares: Despesas, rendimentos e condições de vida.
Instituto Brasileiro de Geografia e Estatística. (2019). Pesquisa de Orçamentos Familiares 2017-2018 – POF.
Jomori, M. M., da Costa Proença, R. P., & Calvo, M. C. M. (2008). Determinantes de escolha alimentar. Revista De Nutrição, 21(1), 63–73. https://doi.org/10.1590/S1415-52732008000100007
Kopruszynski, C.P., & Marin, F.A. (2012). Alimentação humana, passado, presente e futuro. https://www1.ibb.unesp.br/Home/Secoes/SecaodeApoioEnsinoPesquisaExtensao-SAEPE/10a-semana---texto-agente.pdf
Krukowski, R. A., Eddings, K., & West, D. S. (2011). The children's menu assessment: development, evaluation, and relevance of a tool for evaluating children's menus. Journal of the American Dietetic Association, 111(6), 884–888. https://doi.org/10.1016/j.jada.2011.03.018
Lee-Kwan, S. H., Park, S., Maynard, L. & Blanck, H. M. (2018). Um menu, por favor: os pais querem porções do tamanho certo e acessíveis para seus filhos em restaurantes. Clin Nutr Res. 7(4), 241-247.
Levy-Costa, R. B., Sichieri, R., Pontes, Nézio S., & Monteiro, C. A. (2005). Disponibilidade domiciliar de alimentos no Brasil: distribuição e evolução (1974-2003). Rev. Saúde Pública, 39(4), 530-540.
Loewenstein, G., Price, J., & Volpp, K. (2016). Habit formation in children: Evidence from incentives for healthy eating. Journal of health economics, 45, 47–54. https://doi.org/10.1016/j.jhealeco.2015.11.004
Lopez, N. V., Folta, S. C., Glenn, M. E., Lynskey, V. M., Patel, A. A., & Anzman-Frasca, S. (2017). Promoting healthier children's meals at quick-service and full-service restaurants: Results from a pilot and feasibility study. Appetite, 117, 91–97. https://doi.org/10.1016/j.appet.2017.06.015
McAlister, A. R., & Cornwell, T. B. (2012). Collectible Toys as Marketing Tools: Understanding Preschool Children’s Responses to Foods Paired with Premiums. Journal of Public Policy & Marketing, 31(2), 195–205. https://doi.org/10.1509/jppm.10.067
Moran, A. J., Block, J. P., Goshev, S. G., Bleich, S. N., & Roberto, C. A. (2017). Trends in Nutrient Content of Children's Menu Items in U.S. Chain Restaurants. American journal of preventive medicine, 52(3), 284–291. https://doi.org/10.1016/j.amepre.2016.11.007
Moreira, S. A. (2010). Alimentação e comensalidade: aspectos históricos e antropológicos. Ciência e Cultura, 62(4), 23-26. http://cienciaecultura.bvs.br/scielo.php?script=sci_arttext&pid=S0009-67252010000400009&lng=en&tlng=pt
Mueller, M. P., Wilde, P., Folta, S. C., Anzman-Frasca, S., & Economos, C. D. (2019). Availability of Healthier Children's Menu Items in the Top Selling Quick Service Restaurant Chains (2004-2015). American journal of public health, 109(2), 267–269. https://doi.org/10.2105/AJPH.2018.304800
Piasetzki, C. T. da R., Boff, E. T. de O., & Battisti, I. D. E. (2020). Influência da família na formação dos hábitos alimentares e estilos de vida na infância. Revista Contexto & Saúde, 20(41), 13–24. https://doi.org/10.21527/2176-7114.2020.41.13-24
Pinto, D. C., Viegas, C. A. C. L., & Rocha, A. M. C. N. D. (2021). Quality of kids’ meals in fast-food restaurants: the nutritional content is not enough for an informed choice. Revista de Nutrição, 34. https://doi.org/10.1590/1678-9865202134e200234
Política Nacional de Alimentação e Nutrição. (2020). Painel da obesidade infantil. https://sage.saude.gov.br/paineis/obesidade_infantil/painel_iframe1.php?idPagina=250%C2%A0
Queiroz, P. W. V. de, & Coelho, A. B. (2017). Alimentação fora de casa: uma investigação sobre os determinantes da decisão de consumo dos domicílios brasileiros. Análise Econômica, 35(67). https://doi.org/10.22456/2176-5456.57132
Ramalho, C., Sampaio, M., Rocha, N., & Poínhos, R. (2016). Neofobia alimentar em crianças do 1.º ciclo e seus cuidadores. Acta Port Nutr, Porto, (7), 10-13.
Ramos, M., & Stein, L. M. (2000). Desenvolvimento do comportamento alimentar infantil. Jornal de pediatria, 76(3), 229-237.
Rossi, A., Moreira, E. A. M., & Rauen, M. S. (2008). Determinantes do comportamento alimentar: uma revisão com enfoque na família. Revista de Nutrição, 21(6), 739-748. https://doi.org/10.1590/S1415-52732008000600012
Serrano, E. L.; Jedda, V. B. (2009). Comparation of Fast-Food and Non-Fast-Food Children’s Items. J. Nutr. Educ. Behav. 41(2), p. 132-137.
Silva, N., Monteiro, M., & Pinto, A. (2021). Avaliação da qualidade dos menus infantis em restaurantes comerciais frente à nova classificação dos alimentos do guia alimentar para a população brasileira. Demetra: Alimentação, Nutrição & Saúde, 16, e59748. https://doi.org/10.12957/demetra.2021.59748
Sliwa, S., Anzman-Frasca, S., Lynskey, V., Washburn, K., & Economos, C. (2016). Assessing the Availability of Healthier Children's Meals at Leading Quick-Service and Full-Service Restaurants. Journal of nutrition education and behavior, 48(4), 242–9.e1. https://doi.org/10.1016/j.jneb.2016.01.004
Vercammen, K. A., Frelier, J. M., Moran, A. J., Dunn, C. G., Musicus, A. A., Wolfson, J. A., & Bleich, S. N. (2019). Calorie and nutrient profile of combination meals at US fast food and fast casual restaurants. American journal of preventive medicine, 57(3), e77-e85.
Yang, Y. T., & Benjamin-Neelon, S. E. (2019). Recent progress in children's meals law in restaurants in Baltimore City and California State: Making a healthy beverage option the default choice. Preventive Medicine, (123), 160-162.
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Copyright (c) 2023 Revista Univap
This work is licensed under a Creative Commons Attribution 4.0 International License.
This work is licensed under a Creative Commons Attribution 4.0 International.
This license allows others to distribute, remix, tweak, and build upon your work, even commercially, as long as they credit you for the original creation.
http://creativecommons.org/licenses/by/4.0/legalcode
